A production with style

Capitale, Leipzig (Germany)

Is this what paradise looks like? For shoe fetishists, women and men alike, this certainly is not far from it. Leipzig’s most exclusive shoe store occupies 300 square meters (984 square feet) on two floors in one of the world’s most beautiful shopping centers: Capitale, by Solveig Olek, in Leipzig’s Mädler Arcade. The history of the Mädler Arcade begins in 1525, with the wine bar owned by Heinrich Stromer von Auerbach, the rector of Leipzig University. It was a successful business. On the same spot, he built an imposing new structure, the Auerbachs Hof convention hall. Thanks to Goethe’s Faust, the wine bar would go down in literary history as “Auerbach’s Cellar.” In 1911, Anton Mädler, the owner of the Moritz Mädler luggage factory, purchased the entire building complex as well as the adjacent properties. The Mädler Arcade was used as a convention building for porcelain, wine and leather goods. After Germany’s reunification, the entire property, including Auerbach’s Cellar, was renovated according to its original design. Today it is once again one of the loveliest and most popular arcades in the world. Capitale brings together every leading name in the shoe business – from Baldessarini and Ermenegildo Zegna to Roberto Cavalli and Stella McCartney – all assembled for a major production. The stage: USM Haller shelving in pure white. One set of shelves, on the ground floor, is about 14 meters (46 feet) long and serves as an elegantly discreet frame for showing off what really counts here: the shoeting stars. Additional images can be found at www.usm.com under “Installations.”

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