Pioneering work against a spectacular backdrop

Al Futtaim Motors, Dubai (UAE)

In 1955, when a local company accepted 28 automobiles from Toyota at the port of Dubai, the region’s auto industry was born. That business, Al Futtaim Motors, is now the focal point of the industry. The showrooms, warehouses and service centers distributed throughout the United Arab Emirates make up the foundation of Al Futtaim’s triumphant progress. The company provides seamless quality service throughout the car buying process, and because of this, Al Futtaim, along with its sales figures, have been steadily growing for years. To adjust to this growth, the spatial and technical design of its offices is built with room for expansion. So, once again, USM was the magical solution when the company went in search of a flexible and yet aesthetically appropriate system in Dubai. Here, the office spaces complementing the local warehouse of the Al Futtaim Motors Parts Division feature ceiling-high windows providing clear, uninterrupted views of the desert and skyline – a spectacle of light and nature that is continually reflected in the white USM surfaces. The combination of high-design and nature makes it the perfect setting for visionary thinking.

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